Real cranberry juice is a bracing experience — and that’s the compliment. Mattisson presses ripe organic cranberries and bottles the result exactly as it comes: 100% juice, completely unsweetened, 750 ml of the tart, vivid red that most “cranberry drinks” only gesture at from behind a wall of added sugar.

What unsweetened actually means

Most cranberry on the shelf is a cocktail: a minority of juice, a majority of sugar and water. This is the uncompromised version — the ingredient list is “Organic Cranberry Juice (100%)”, and the nutrition table below shows just 4.1 g of sugars per 100 ml, all of it the fruit’s own. That’s why it tastes the way cranberries actually taste: intensely tart, dry, refreshing, closer to a fine vinegar’s energy than to a soft drink.

How to drink something this tart

• With sparkling water — the classic serve; one part juice to two or three parts fizz, over ice
• Softened with sweeter juices — apple or orange round it beautifully without a sugar sachet in sight
• Warm with spices — cinnamon, ginger or mint turn it into an off-season toddy
• In smoothies and mocktails — a sharp red backbone that stops fruit blends tasting flat
• Neat, for the brave — a small glass, well chilled; the acquired taste worth acquiring

ingredients	Organic Cranberry Juice (100%)
nutritional value per	100 ml
energy	133 kJ / 32 kcal
fat	0.0 g
fat of which saturated	0.0 g
carbohydrates	6.7 g
of which sugars	4.1 g
salty	0.03 g

Use and storage

Shake well before pouring, store cool and dark, and once opened keep it refrigerated (max 7 °C) — see the cap for the best-before date. A pure pressed juice may show natural sediment; that’s the fruit, not a fault.

Frequently asked questions

Why is it so sour? Because cranberries are — the sweetened versions you’re used to are a recipe, not a fruit. Dilute to taste and the flavour opens up.

Is it a juice or a supplement? A food, plainly: pressed organic fruit, enjoyed as part of a varied diet.

How long does an open bottle last? Treat it like fresh juice — refrigerated and finished within days rather than weeks.

The unsweetened habit

Most people who switch to unsweetened cranberry juice do it once and never go back — not out of virtue, but because the real thing recalibrates you. The sweetened cocktails start tasting like cordial; the pure juice, diluted to your own preference, tastes adult. It also makes the bottle far more versatile: you control the sweetness per glass, which means the same bottle serves the breakfast spritzer, the mocktail hour and the salad dressing experiment (a splash with olive oil and honey over bitter leaves is quietly excellent). One bottle, your rules — that’s the entire unsweetened proposition.

Can children drink it? Diluted well, it’s simply fruit juice — most children negotiate the tartness by demanding more apple in the mix, which is a fair settlement.

Why organic cranberries? Berries are pressed skin-and-all, so the orchard’s spray regime ends up in the glass with them — organic certification is the unglamorous detail that makes “100% fruit” fully good news.

Sediment at the bottom? Fruit solids settling between pours — shake gently and carry on; filtration bright enough to prevent it would take flavour with it.

Best glass in the house? One part juice, three parts icy sparkling water, a squeeze of lime and a mint sprig — the Maltese-summer serve that converts every sceptic who claimed to hate cranberry.

Delivery in Malta & Gozo

€6 delivery, free over €40 across Malta and Gozo, or collect from St Paul’s Bay — it ships well alongside the pantry staples.